Veganuary Isn’t Just About What You Eat — It’s Also About What You Put on Your Skin
Veganuary is about conscious choice. Discover why vegan, plant-based skincare and haircare can be better for your skin, the planet, and your wellbeing.
Every January, millions of people around the world take part in Veganuary — choosing a vegan or plant-based lifestyle for the month.
Most people focus on food.
But far fewer stop to consider something just as important:
What are you putting on your body every single day?
Your skin is your largest organ.
What you wash with doesn’t just rinse away — it interacts with your skin barrier, your scalp, and even your environment, it not only interacts, it's absorbed.
Veganuary is the perfect moment to look beyond diet and start making fully conscious choices — inside and out.
WHAT IS VEGANUARY — AND WHY DOES IT MATTER?
Veganuary is a global movement encouraging people to try a vegan lifestyle throughout January.
People take part for many reasons:
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health
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animal welfare
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environmental impact
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curiosity
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personal values
What often surprises people is how good they feel by the end of the month — clearer skin, better digestion, more energy, fewer flare-ups.
FROM FOOD TO FULL LIFESTYLE: THE DEBORAH MEADEN EFFECT
One of the most compelling examples of Veganuary’s long-term impact comes from Deborah Meaden.
Deborah started her plant-based lifestyle during Veganuary.
She felt so good by the end of the month that she chose to continue — and has never looked back.
That’s the power of Veganuary done properly:
It’s not a trend.
It’s a conscious upgrade.
WHY VEGAN SKINCARE MATTERS JUST AS MUCH AS VEGAN FOOD
Most people are shocked to learn how many everyday wash products contain:
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animal-derived ingredients
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harsh synthetic detergents
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unnecessary fillers
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ingredients that strip the skin barrier
Vegan skincare and haircare focuses on:
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plant-based ingredients
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gentler formulations
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ethical sourcing
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lower environmental impact
And crucially…
👉 Vegan products are often better tolerated by sensitive skin.
THE SNOAP DIFFERENCE: VEGAN BY DESIGN
At SNOAP, our products are:
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100% vegan*
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cruelty-free
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plant-powered
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barrier-protecting
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single-use plastic-free
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safe for skin, hair and pets
Customers tell us:
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“My eczema hasn’t flared since switching.”
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“My scalp is calmer and my hair stays clean for days.”
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“My dog’s coat has never looked better.”
That’s not coincidence.
That’s formulation, intention, and conscious choice.
*Nourishing and GOAT Milk soaps are our only non-vegan bars.
VEGANUARY IS ABOUT CHOICE — NOT PERFECTION
Veganuary isn’t about doing everything at once.
It’s about making better choices where you can.
You might:
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eat more plant-based meals
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switch to vegan skincare
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choose cruelty-free haircare
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reduce plastic waste
Every choice counts.
HOW TO TAKE VEGANUARY BEYOND FOOD
Here’s how many of our customers start:
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Swap liquid soap for a vegan solid bar
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Switch to vegan shampoo and conditioner bars
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Reduce single-use plastic in the home
👉 Small switches. Big impact. Start with SNOAP
Veganuary is a moment of awareness.
A pause.
A chance to ask better questions.
If you care about what you eat —
it makes sense to care about what you wash with too.





